Blog:

I see plenty of controversial FB status updates – politics, religion and swearing in no particular order. But what has been bugging me lately? The little one-liners telling me who is reading what. Because every friend I have contacted so far to give a heads up did not realize it was happening to them. And [...]
Read more about We were told about News Readers, but did we Hear?

If you want to build your personal page or brand on Facebook, post relevant content that is true to the heart of yourself or your brand. It is important to generate original content, but there are also great ways to share. Back to my theme of the week… lists! This is a situation where setting [...]

I stayed away from Facebook for years because I just could not see how to reconcile all the different parts of my life in one time and place The inner sorority sister in me enjoys a good joke with more than the hint of risqué. The parent in me uses passwords to make sure my [...]

Do you enjoy an emotional lift when the little red notifications icons are glowing for you? Facebook pages have real people behind them, who feel a similar gratitude and appreciation when their notifications glow for the fans who follow and post on their pages. We can use Facebook to deepen existing trust and relationships with [...]

“What did most every early civilization have in common?” No, I wasn’t smarter than a 6th grader. I was sitting in a class of 11 year olds, wondering how I would answer the question. None of the kids got it either. The answer was “located in a fertile river valley”. I thought that would be [...]

An ordinary day in 1990. London, England; cheerful voices, tea and toast, traffic and gridlock. A Friday evening out on the town to look forward to. Cycling to work – as always. 10 miles, but consistently the fastest and easiest way to get around. Visitors from the US office milling around when I got to [...]

A customer asked me whether he should advertize on Yelp. He has a well established business with a good website and a great reputation. He already does the right things offline, with plenty of networking and professional affiliations. This was my response: You have a certain budget. The real question is - what is the [...]
Read more about Advertize on Yelp? Or pay for SEO or Social Media

You may want to ‘share’ with some Friends without spamming all Friends. You can use lists to do this - they only takes 5 minutes to set up, and then you can use them to control the news feeds you see and who sees your updates. Set up the List: If you do not have a “Local” or [...]
“12:30 PM Fri. Yeah! Leaving town early. Getting’ my Tequila on tonight!” Oops! Are there people on your ‘Friends’ list who you should really be on a list called ‘Others’? People you would prefer not to see all of your posts? Well, you can set it up that way in 5 minutes or less: Yes, [...]
